Author: Mike McClary

#Evernote Rebrands Itself

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This week one of my favorite apps, the note-taking app Evernote, launched its brand refresh. I like it. The company, which has been around for 10 years, wrote about how the app’s focus has evolved and how the brand has evolved too: When asking ourselves what we stand for, the question yielded an array of answers. None of them were wrong per se; all of them reflected aspects of what we do: We help you remember everything. […]

Should I shower during a thunderstorm?

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As a kid, I was always told to avoid showers or baths during thunderstorms — especially those with lightning. Apparently this is not an old-wives’ tale. So, as Phoenix Monsoon 2018 rages tonight, I checked to see if I could safely take a post-work out shower. Verdict: Nay. Source? Who else but MythBusters? MythBusters Jamie Hyneman and Adam Savage took that weather alert to task and constructed a makeshift house, complete with grounded plumbing. Then, […]

Taking Down Bowser

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In college, I spent far too much time playing Nintendo games and not nearly enough studying. One of my earliest obsessions was Super Mario Bros. Eventually I got to world 8-4 and figured out a way to beat Bowser. If memory serves, I did it routinely after a while. Then 28 years passed. For Father’s Day 2010, my kids gave me the 25th anniversary edition Super Mario Bros. game set for the Wii. And for […]